A special journey begins for runners preparing for the 2025 Seoul Marathon. Adidas Korea will hold a ‘Pre-Expo’ at eight stores across Seoul from December 2 to 15 and present the ‘Seoul Marathon Edition’ with the official logo of the race.
This Seoul Marathon Edition consists of the adizero Boston 12 running shoes, as well as a jacket, shorts, and a running singlet. Each product is decorated with the official Seoul Marathon logo, adding special meaning to runners. In particular, customers who purchase ‘Seoul Marathon Edition’ products worth more than 250,000 won will be provided with 2025 Seoul Marathon full course and 10K participation tickets on a first-come, first-served basis, drawing attention.
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[Korean Today] The ‘2025 Seoul Marathon Edition’ with the official logo of the competition will be released and a pre-expo for runners will be held for two weeks from December 2 to 15. Photo: Adidas Korea |
During the pre-Expo, adidas will hold various experiential events to attract the attention of runners. Participants can participate in the ‘Treadmill Challenge’ where they will wear adizero Boston 12 and run on a treadmill to challenge their own records. This challenge can be participated in groups of three or individually, and the top rankers will be given the adizero Pro 4, which is scheduled to be released in January 2025, and other products.
In addition, the 3D foot scanning service provides an experience that recommends suitable running shoes by understanding each individual’s running habits, goals, and foot shape. Various customized events such as convenient shoelace customization and photo kiosks will also be held for Adiclub members.
The ‘2025 Seoul Marathon Pre-Expo’ will be held in a total of 8 major stores, including the Adidas Gangnam Brand Center, Adidas Brand Flagship Seoul (Myeongdong), and ON YOUR MARK (Gyeongbokgung Seochon), and many runners are expected to participate. This Adidas event is expected to provide a lot of inspiration to runners who are challenging the marathon in the future.
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