Internet newspaper ‘Korean Today Dongdaemun’ won the grand prize in the media category at the 2024 Korean Brand Awards. This award is a recognition of the contribution made to the increase of brand value through excellent articles as an Internet newspaper and to the development of the local community.
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The Korean Brand Awards is an awards ceremony that aims to select leading domestic brands, recognize their value, and further strengthen their competitiveness in the global market. This 2024 Korean Brand Awards was held under the sponsorship of the World Association of Certification Industries (WIA) and Smile Story, and ‘Korean Today Dongdaemun’ received this award for its outstanding performance.
‘Korean Today Dongdaemun’ has contributed greatly to the local community through original content and reliable reporting. By covering various issues and incidents in the Dongdaemun area in depth and effectively conveying the voices of local residents, it has strengthened communication with the local community. In addition, it has attracted readers’ attention and increased information accessibility by providing customized news using AI technology. These efforts have redefined the role of local media and established itself as a media outlet trusted by readers.
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With this award, ‘Korean Today Dongdaemun’ will continue to pursue innovation to strengthen its relationship with the local community and meet the expectations of its readers. It plans to provide various forms of content through new media platforms and expand programs that encourage the participation of local residents. Through these efforts, it is determined to further solidify its role as a local media outlet and establish itself as a trustworthy media outlet. ‘Korean Today Dongdaemun’ will continue to grow with the local community and continue to provide high-quality reporting.
Winning the 2024 Korean Brand Award will be an important opportunity for the philosophy and vision of ‘Korean Today Dongdaemun’ to be recognized both domestically and internationally.
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