[CES2025] LG Electronics to Present 'AI Home·Mobility' Technology Based on Empathy Intelligence

LG Electronics will showcase AI technology and experiences centered on Affectionate Intelligence at ‘CES 2025’ held in Las Vegas, USA. On the 6th, LG Electronics announced that it will set up an exhibition hall with a total area of 2,044㎡ at this exhibition and will actualize AI innovation under the theme of ‘Life’s Good 24/7 with Affectionate Intelligence.’

▲[Korean Today] Visitors are experiencing LG Electronics’ ‘In-Cabin Sensing’ technology. (Photo = LG Electronics) ©Reporter Byun A-rong

At the entrance to the exhibition hall, a giant kinetic LED sculpture measuring 10.4m wide and 5.2m high will be installed, made up of approximately 700 LED signage pieces. This space, which welcomes visitors, will overwhelmingly showcase LG Electronics’ vision and AI technology.

The ‘AI Home Zone’ will showcase LG’s Internet of Things (IoT) technology and ‘LG ThinQ ON’ based on generative AI, as well as concept products equipped with on-device AI. Visitors can directly experience the convenience and value created by AI technology that can be enjoyed at home.

LG Electronics will also unveil the latest features of its proprietary picture and sound quality AI chipset ‘Alpha 11’ and smart TV platform ‘WebOS’. In a cave-like space with a large video wall, you can log in to your account using only your voice through ‘Voice ID’, or experience ‘AI Search’ based on generative AI, and ‘AI Screen-Sound Settings’ tailored to the user’s taste.

The audio zone, in collaboration with musician will.i.am, will present the new lineup of wireless audio brand ‘LG XBOOM’ for the first time. The AI-based ‘AI Calibration’ technology detects the size and shape of the space and corrects the sound, and the AI radio app analyzes the user’s music taste to provide customized music.

LG Electronics also created a space where people can experience IT devices such as the ultra-light AI PC ‘LG Gram’ and the ‘LG My View Smart Monitor’ for video conferencing and work. These devices are equipped with various AI solutions that increase work efficiency, such as summarizing work documents, searching for keywords in images, and providing customized search results that take into account usage history.

In the future mobility zone within the exhibition hall, you can experience ‘in-cabin sensing’ technology through a vision AI-based concept vehicle and virtual driving simulation. This solution detects the status of the driver and the inside of the vehicle and analyzes the surrounding environment to maximize the safety and convenience of the vehicle.

“AI will play an interactive role that understands and meets people’s tastes and needs in advance,” said Yong Seok-woo, head of LG Electronics’ visual display business division. “The LG AI screen will go beyond a simple viewing device and become a companion that redefines user experience at the center of life.”

The AI innovation based on empathy intelligence that LG Electronics will showcase at CES 2025 is a user-centered AI technology that is expected to redefine our future lifestyles.

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